July 1, 2006 – This is a terrific book that has the added benefit of being visually appealing in addition to providing valuable and engaging content. The author is Kevin Roberts, CEO Worldwide of the agency Saatchi & Saatchi. The book was mentioned in an article that appeared in the May 1, 2006, issue of BusinessWeek entitled “Detergent Can Be So…
April 30 ,2006 – Well I haven’t made a worthy post the entire month of April. This is because I went on vacation the first part of April for the first time in several years, packing up the kids and departing for a week at a quiet condo by the water in North Carolina, and in…
March 18, 2006 – Subtitled: “Companies That Choose to Be Great Instead of Big.” I loved this book. It is so passionate and it resonates so deeply to the core of what drives the successful small business. The writing is excellent, which is no surprise since Burlingham is editor-at-large for Inc.magazine and has been associated with that…
Feb. 26, 2006 – Subtitled “. . . and how it’s transforming work, leisure, community, & everyday life.” The book was published in 2002 and is probably even more relevant today than it was when it came out. The author is currently a professor at George Mason University’s School of Public Policy, in addition to consulting,…
Jan. 29 ,2006 – Subtitled: The Power of the Printed Word to Stir the World, I have not actually read this book. I read a review of the book in the February issue of Smithsonian Magazine. Sometimes they tuck these little gems at the very back amid the advertising, which is where I found this one. Kathleen Burke,…
Jan. 19, 2006 – This is a very enjoyable and engaging read that left me highly motivated to do a better job at being a more attentive friend. It was a Christmas gift from a friend who is also an agent with the same company that I work for. He is great about doing all of…
Jan. 13, 2006 – Subtitled “Why Market Share is the Fool’s Gold of Business” it is full of sound research and some interesting case studies. Published in 2002, it obviously didn’t make it to any bestseller lists, but it’s a very worthwhile read. At 172 pages the investment of time is worth the return. Miniter gives…
Jan. 8, 2006 – Subtitled “Using Internal Marketing to Ignite Employee Performance and WOW Your Customers” the three authors have also set up a website by the same name at lighttheirfire.net. The book is excellent and a very informative and engaging read. It took me awhile to get through it because I would find with each section…
Jan. 1, 2006 – Subtitled 100 Truths to Jumpstart Your Job, Your Career, and Your Life the book delivers on the promise of the title. What a way to start the first day of a new year! This is my recommended “must read” for this year. The book is tiny – not much bigger than an actual drink…
Dec. 26, 2005 – Subtitled “How to Get Your Font Line to Care About Your Bottom Line.” The book deals with managing and motivating the newest generation of employees known as Generation Y (or Generation Why, the Millennials, NetGen or Echo Boomers.) These are the youngest of employees from ages 16 to 24 that the author…
Dec. 17, 2005 – This article in the December ’05 issue of FastCompany Magazine captures a concept that I have tried to explain numerous times to people about our own company: the concept of yin-yang. In this instance, the concept has become the touchstone for the transformation of Korea’s Samsung into the world’s most profitable tech company….
Dec. 12, 2005 – Subtitled “Stop Trying to Be Perfect and Start Being Remarkable” the book is set up as short vignettes written by 33 well known writers, leaders and all around gurus. Folks like Malcolm Gladwell, Tom Peters, Daniel H. Pink, Mark Cuban, Alan Webber and Tom Kelly – The Group of 33. Several remarkable…
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